Latin-American comedian, content creator, author, and influencer, Juan Antiles, better known by his stage name Le Juan James, has risen to fame for his comedic sketches about growing up Latino in the United States. Maria Bethany Other Notable Hispanic Influencers on YouTube: KRYSTAL LORA @krystallora 65.5K (Top Latin Influencers), 48. Ruben Doblas Gunderson, better known as El Rubius, is a Spanish-Norwegian YouTuber and one of the Top Latin Influencers worth following. Soon after, she received her bachelor's degree from DePaul University and kicked off her career in South Bend, Indiana where she was a weekday general assignment reporter and weekend morning anchor. For example, Gina Rodriguez spoke out against Hollywoods whitewashing of Latinos in the film industry. Alfredo Flores is a prominent director, videographer, and photographer widely recognized for his work on contemporary music videos and documentaries. Since then, she has modeled for top fashion brands like Celine and Christian Dior and has been on the cover of InStyle, Glamour, Harpers Bazaar, and LOfficiel magazine. Her witty remarks captured the hearts of her growing army of followers on Instagram and YouTube, thus earning her a top spot in Cosmopolitans 8 Best Latina Makeup Artists on Instagram for 2014. Source: instagram.com. We are thrilled to have on the pages of Negocios Now such awonderful group of leaders. Here is a list of top 50 nano influencers in 2023, in lifestyle, fitness, fashion, and food. She also created her Vine account where she started posting short comedy videos that further increased her popularity. The rise of social media has been key for the success of top Latino influencers too, providing them with a platform to share stories from different angles whether its about culture, identity, or lifestyle. This recognition is an important milestone in helping increase the representation and visibility of Hispanics on media beyond YouTube. Entity: Prado & Renteria, CPAs Prof. Corp. Check out Riccardo @riccardosimonetti. They are the best persons to connect with the consumers whose language and culture are deeply ingrained in their identities. Staying current is easy with Crain's news delivered straight to your inbox, free of charge. Since its official launch in August 2014, her blog has become a source of inspiration for her dedicated followers and has been featured in renowned online magazines and brands such as Vogue Mexico, Glamour, Elle Spain, The New York Times, StyleCaster, and Who What Wear. Growing up with muscular dystrophy, this Dominican-American charmer didnt let her disability shatter her love for fashion. Jenny Lorenzo. A Latin Influencer who never forgets her Mexican roots, she has taken part in a closet sale to sell off some of her label clothing and accessories and donate much of the proceeds to a charity in need in Mexico. Now 27, Ramirez-Rosa became Chicago's youngest alderman in the February 2015 city elections, defeating incumbent Rey Coln in the 35th Ward by a two-to-one margin. Her passion for photography, creative direction, design, music, writing, modeling, and style gave birth to her lifestyle blog, Natalie Off Duty, where she mainly shares her stories, inspirations, and projects. Today, Camila is on her way to building her beauty and fashion empire, starting with her clothing line Camila Coelho Collection and then her beauty brand named Elaluz, both of which are huge successes. In 2014, Amara launched her YouTube channel where she uploaded videos about hauls, challenges, and tags. 5. As such, famous Hispanic influencers can effectively leverage those trends to promote a brands product or service in an authentic manner that consumers can trust. Linda also showcases her travel adventures and discusses the nuances of spirituality and astrology on her channel. NICOLE GUERRIERO @nicoleguerriero (1.8M), 24. Before her internet fame, Julie worked as a fashion editor and stylist. Will Taylor aka brightbazaar is an interior design expert, author of two design books, and one of the most famous male home decor Instagram influencers. . Tatyana // @tat_ventures. #4 Doug The Pug Credit: instagram.com/itsdougthepug Contents. In addition to this list, there are well-known superstart Latinx influencers like Jennifer Lopez, Selena Gomez and Bad Bunny. JuegaGerman Other Notable Hispanic Gaming Youtubers: 4. Katie is a Chicago-native blogger, influencer, and soon-to-be law graduate. Vegetta777 is well-known in the gaming world for uploading a variety of gameplays such as Minecraft, Battlefield, Saints Row, Garrys Mod, and more. The organization also provides practical knowledge to advance ones legal practice. In addition, Vera has successfully worked to increase Latino enrollment by ten percent for the Chicago Head Start campaign, and fully enrolling 25,000 children for the Chicago Park District summer day camp. ADA ROJAS @allthingsada 47.7K (Top Latin Influencers), 49. Carla keeps updating her Instagram with styling, traveling, fitness, and lifestyle content to inspire women with her work. Head over to Heepsy and get searching! Latin influencers have taken the social media world by storm, and over the last decade, they have become increasingly in demand in digital marketing campaigns. Her students also often appear in many of her videos. Her TikTok, which has amassed over 3.6 million followers and garnered 156.5 million likes, is filled with funny reels about her life as a teacher. Hispanic YouTubers can be from any country where there is a large Hispanic population such as Mexico, Colombia, Peru, Puerto Rico, and many other Latin American countries. Hispanic YouTubers usually create videos in Spanish or English or both languages for a bilingual audience. Sasha Merci. But her knack for making people laugh and her deep appreciation for her Dominican roots and culture led her down a different path. She developed MA Warrior programs, which are a combination of custom meal plans and workouts incorporating resistance training, calisthenics, yoga, high-intensity interval training, and sprinting. Brands love working with famous Hispanic influencers due to their strong cultural connection and affinity with followers, which leads to highly engaging and effective marketing campaigns. At the same time, famous Hispanic influencers need to stay true to themselves and stay authentic when engaging with audiences. Luis Fernando Flores, better known as Fernanfloo, is a 28-year-old Salvadoran online gamer, YouTuber, and one of the Top Latin Influencers best known for his gameplays and comedy videos. Instagram - @lelepons - 49m followers. From business owners to nonprofits and public service to health care, different sectors are represented by these leaders who have worked their way to the top. These women are talented, relatable, authentic, and vocal, and their followers love them for it. Despite his strict upbringing, this Latino influencer is proud of his Hispanic heritage as shown in many of his videos showing hilarious instances about being a Latino. In 2020, she served as director of special projects in the office of public engagement for the Democratic National Convention. Get the best business coverage in Chicago, from breaking news to razor-sharp analysis, in print and online. Eloy Jimenez, Yoan . They dont try to be someone theyre not; they share their true selves with their followers. She is one of the most popular Latina influencers 2022, and has been featured in international magazines such as Vogue Italia and Hola Mexico! Take a look at some of the great Hispanic artists that have shaped Western art and culture. As an advocate for female empowerment and one of the most popular Latina influencers 2022, she founded the nonprofit organization Lorensitas to help underprivileged girls around the world achieve their dreams through talent competitions and scholarships. 12/07/2021 11:00 AM EST. Latina influencers 2022 were some of the most popular influencers on social media. Through her various works and efforts, Kim received the Agent of Change award from Univisions Premios Juventud and has also been recognized in various publications, including Huffington Post, People, Today, Buzzfeed, and Oprah Magazine, and a lot more. Along with the community service that Gutirrez has done in Chicago, she decided to give back internationally. Diana Gutirrez is a news reporter for WCIUs The Jam and understands the importance of unbiased journalism. Chicago is home to many amazing things (culture, sports, and most importantly food! ), but what stands out the most is the people. In this capacity, she led new investment review, diligence and execution. MASSIEL (MASSY) ARIAS @massy.arias (2.7M), 23. Amplifying brown voices, one story at a time. Despite her eccentric styling, she manages to pull off equally captivating looks. She said, We cant wait for them to come to save us . Latinx (a recently coined gender-neutral term some prefer) leaders are CEOs of multibillion-dollar public companies. Her work experiences gave her the confidence to launch her style blog in 2009. Dominican-American stand-up comedian and internet celebrity, Sasha Merci, one of the top Latin influencers, has become hugely popular for her comedy sketches with observational and dating themes. They arent afraid to talk about difficult topics such as racism and sexism. Famous Hispanic influencers should remain active on various social media platforms to maximize the reach of their message responding quickly to comments and questions while also engaging in relevant conversations to earn credibility within the space. Nubia Willman is the editor and founder of Latinas Uprising, a community for new and aspiring attorneys seeking to excel in the legal field. She is one of the most popular Hispanic influencers in the United States and has won numerous awards throughout her career including five MTV Video Music Awards, four Latin Grammy Awards, two Billboard Women In Music Awards, and one Brit Award among many others. Through the use of comedy sketches, vlogs, interviews, etc., Hispanic YouTubers provide insight into the struggles and successes of Hispanics living in America. TIFFANY GARCIA HERRERA @tiffyquake (1.3M), 25. To approach this growing market, brands need to understand the Hispanic consumers, who they are, and what they purchase most frequently. Of course, the operative word there is "yet.". Panamanian blogger and Influencer, Pam Arias, shares her love for fashion, beauty, and travel through her personal style and lifestyle blog, The Girl from Panama. Leading up to the marathon, she held several fundraisers to collect donations of bras, underwear, soap, toothpaste and other items. She has a highly engaging Instagram feed filled with skincare and OOTD tips that her followers can get inspiration from. Join our free community to get access to the latest news and resources, engage with influencers, and secure collaborations with top brands. NK Gutirrez is an actor, filmmaker, fitness instructor, body activist, and founder of Thickletic. She co-hosts the Sistematic podcast with her sister, Alexis, and covers topics of pop culture, art, music, and fashion. Behind her fun personality though, Iris has been honest about her inner battles with depression, an eating disorder, and addiction to diet pills that almost claimed her life, and coming out from those struggles, she finds that her social media fame can be an avenue for inspiration. Her penchant for vibrant streetwear outfits and color coordination makes her one of the breakout fashion influencers on Instagram today. With their authenticity, charm, and strong presence in their respective industries, Latina influencers 2022 have become well-respected influencers both in Spanish and English-speaking countries. Most recently, she worked on an awareness campaign for the 2020 U.S. Census to increase participation among minorities and hard-to-reach communities for both Cook County and the City of Chicago. Manny MUA 7. Today Negocios Now is the most awarded Latino business publication in the past 10 years. Her organization elevates the conversation around wellness inclusivity by cultivating conversation, clothing, and community. Fifty-eight percent of Hispanic consumers in the U.S. are under 34 years of age and in their prime years for forming brand affiliations and cementing loyalty. Among them are some of the most dynamic and fierce Latinas who exhibit the characteristics of true change-makers. Yuya began her career shortly after winning a makeup contest on YouTube at age 16. They often use their accounts to promote products and brands, but they also use their reach to talk about important issues that affect the Latinx community. Lauren Giraldo 6. She's also partnered with countless city-wide non-profits to advocate for education, the arts, and community health and wellness. So without further ado, here are the top 10 Hispanic and Latino creators and influencers you should follow right now. The Pilsen Murals, which feature Mexican icons and symbols representing the many cultures of Pilsen, are an inspiring nod to the neighborhood's rich Hispanic heritage. In addition to staying abreast of current trends, top Latino influencers are also able to promote brands and products organically because of their influence over the community. Luisa rose to popularity by accident when she began posting on Instagram as a creative outlet in 2013. This allows those who may have not heard of certain issues to learn more about them in an entertaining and accessible way. Hispanic YouTubers are those who use YouTube to create video content with a focus on the Hispanic community. LA-based Venezuelan social media star Maria Alejandra Marrero, better known as Mariale, is an immensely popular Latin Influencer who hosts three YouTube channels, namely Mariale, SinPatuque, and Mar. View this post on Instagram A post shared by GERMAN (@germangarmendia) She then launched her eponymous blog, YouTube channel, Instagram account, and podcast, Fat Girls Club, intending to make an impact and be the representation she needed to see when she was younger. As a board member of the National Association of Hispanic Journalists, she focuses on keeping their mantra alive, More Latinos in News. Consequently, he founded Dandy In The Bronx showcasing a collection of clothing that strikes the perfect balance of price and class. Through his dedication and hard work, Dandy In The Bronx has successfully collaborated with groups such as Macys, US Open, EXPRESS, GQ, St. Jude Childrens Research Hospital, Qatar Airways, MakeSpace, and more. So recalls Gery Chico, the attorney, former mayoral candidate and one of the people who could stand in that single room. Moreover, top Latino influencers are seen as both knowledgeable and authentic figures that can speak to their audiences shared values and experiences. Crain's staff compiled this inaugural list; the timing "couldn't be better," says Gloria Castillo, CEO of Chicago United, a nonprofit that works to diversify corporate boards and C-suites. To date, Dish Roulettes DRK Campaign has invested $40,000 across 40 Chicago restaurants and food vendors. Credit: The Daily Line. So recalls . Click below to see everything we have to offer. Roberto Maldonado (26th), chair of the City Council Latino Caucus and Ald. Ximena Larkin is a freelance writer and founder of C1 Revolution, a communication consultancy started in 2014. Fernanfloo started uploading videos in the form of tutorials and short clips of murder scenes on May 1, 2011. 2. That last point is critical for . Hispanic YouTubers often explore topics related to food, music, clothing, and language that reflect the different cultural influences experienced by people in different parts of Latin America or even within countries like the US where theres a great variety of cultures blending. Andrea Espada, whose real name is Andrea Rincon Estrada, is a Colombian internet and television personality. They run organizations that connect businesspeople and the civic-minded in order to strengthen the community. Selena Gomez is honest with her followers, and they appreciate that. 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