His Instagram account is full of photos and videos documenting his work to protect the planet. Eventually, her blog started to gain recognition as it was nominated for Sundried Blogger Award in 2019 and ranked number one in thetop 10 green blogs. She discovered that there are plenty of eco-conscious brands that do good, and so she became inspired to live a conscious lifestyle and created her lifestyle blog, Shae Necessities. Berlin, Germany. Instagram. How to reach out to sustainability influencers Instagram? one of the most famous environmental sustainability influencers in 2022. and one of the best environmental influencers, fashion resale market is swelling, growing 21 times faster than the retail market. They are just as coveted as the most successful German soccer players in the German Bundesliga. Biggest influencers in power: The top ten in Q2 2021. Ashley Renne is an American-born, half Jamaican, and half Indian content creator, keynote speaker, entrepreneur, and one of the Top Sustainability Influencers who primarily focuses on sustainable tourism and low impact plant-based living. Sustainability influences purchasing behaviour. From influencers and podcasters to transport activists and bakeries - never before have so many different people taken part in the German Action Days on Sustainability as this year. Discover the top ranked instagram influencers in in Germany by using this free Influencer Audience search tool. Christine Lan, one of the most famous environmental sustainability influencers in 2022, is an actress and eco-entrepreneur behind the zero waste cosmetics called Eco-Amical. Her style is really down-to-earth and inspires her followers to dream big. and fitness (55.7%), friends and family (45.4%) and fashion (44.7%). Sustainability content directly challenges the 'throwaway culture' espoused by the fashion industry. Gaia runs a website called SSustainably, where she seeks to inspire people to become better consumers. Stephanie Davies, one of the most famous environmental sustainability influencers in 2022, is a London-based digital marketer who has a fascination for creating out-of-the-box vegan recipes which she showcases on her site, the Vegan Recipe Blog. Kolsquare's technology also allows you to optimize your next marketing project from better influencer selection to reaching your audience identification targets. Crowned . The more she learned, the more passionate she became about reducing plastic waste and the carbon footprint that she and her family created. 1. Theyve also been linked to the clean eating and health movements, though they claim they never discuss it in their books. Grenada-based couples Vivien and Aaron are often globetrotting with a deeper purpose of sharing a message about sustainable travel and low waste living. Influencer marketing, especially when it comes to eco friendly influencers, is a powerful way for sustainability brands to reach a wider audience and build relationships with consumers who share similar values. Lauren has been living a zero-waste life since 2012. Madeleine is a Swedish ethical blogger and one of the best environmental influencers, with two important interests at heart: fashion and sustainability. Germany, Austria, Switzerland in 2019 in the Favorite Social Star category. They follow him for content on friends and family (21.7%) and sports and fitness (22%). If they are true to what they believe in and stand for, they can encourage their followers and audiences to do the same. SEDONA CHRISTINA @sedonachristina (45.8K), 37. Creating a green and sustainable future: Presenting three influencers who use their platforms for this. Being fully raw means that she eats only raw fruits . The twins were inspired by the zero waste movement back in 2017. She is the co-author of the book called Sacred Cow and the producer and director of the movie Sacred Cow. Since Marie Nasemann reached third place in the TV talent show Germanys Next Topmodel in 2009, she has come to know the fashion industry very well. Die Weltbank muss mutiger warden. Sustainability influencers Instagram also works with companies and brands that share similar environmental goals. Furthermore, Oliver and Yannick take a stance on topical issues such as the CO2 emissions caused by air travel. The 23-year-old started her YouTube channel while still in high school in 2013. Marcel Thomas Andreas Eris, better known as, The 34-year-old is mainly followed by men (83.3%) between 18 and 24 years old (52%) and. Today, the two young women have 17.4 million followers on Instagram, with an engagement rate of 0.46%. She also runs a blog, Simple(ish) Living, where she posts some recipes, DIY stuff, and reviews of low waste or ethical products. Many industries or brands are now gearing towards the movement of sustainability. Advertisers seek to leverage influencers' large community of followers who place trust in influencers' recommendations. Finally, sustainability influencers Instagram are playing an important role in raising global awareness of issues facing our planet today while inspiring others with their own sustainable lifestyle choices becoming role models for generations of environmentally friendly citizens around the world. They claim to provide a simple, healthy approach to living that extends beyond the kitchen and employ gluten-free, grain-free and refined sugar-free dishes. followers, aged between 25 and 34, are mainly female (81.8%), while the main topics are of course restaurants and food (77%) as well as sports and fitness (52%). Monika Poppy, one of the most famous environmental sustainability influencers in 2022, is a well-known sustainability influencer, public speaker, and consultant who has been cited as one of the UKs Leading Environmentalists by Forbes. Lauren has been living a zero-waste life since 2012. Table Of Contents Top Sustainability Influencers on Instagram 1. For that reason, she founded MelaninASS ( short for MelaninAndSustainableStyle), an evolutionary online platform that discusses the issues and celebrates the success of communities of color in Sustainable Fashion and Beauty spaces. The good news is that sustainability is no longer just an environmental issue. "I believe and hope that my content will help and encourage many young people," she said. Sinnfluencer is a German term derived from the words 'sinn' - meaning 'purpose' and 'influencer'. Business model design needs to encounter increasing and highly dynamic challenges due to counter-caesural environmental changes. Aditi Mayer is a Los Angeles-based sustainable fashion blogger, photojournalist, model, one of the top sustainability influencers, creative consultant, and frequent speaker whose works center around sustainable fashion that is viewed through the lens of inclusivity, intersectionality, and decolonization. Some of these changes include buying secondhand items, composting scraps, eschewing all plastic products, bringing her own containers when shopping, buying from the farms, and a lot more. This is why she created Sustainable Daisy to be an accessible platform for every woman looking for a moresustainable,eco-friendlywardrobe, beauty routine, and lifestyle. She became viral for collecting all of the waste she has created in a 16oz mason jar. Laura is currently an ambassador for the 5 Minute Beach Clean Up foundation and has been featured in several online publications. How Using Influencers Can Benefit Your Business. The 23-year-old started her YouTube channel while still in high school in 2013. CHELSEA WEBSTER @lowwaste.plantbased (7,342), 91. Upon his quest for organic peanuts, he came across what was soon to be Green & Black's - organic cocoa. KAREN HOUSEL @sustainabledaisy (14.8K), 71. When they learned about the harmful effects of plastic that are present in most beauty or body care products, the twins began creating their own. Christine has 26, Juliens followers are both female (50.8%) and male (49.2%), between 18 and 24 years old. According to her, not everyone can be zero waste because you have to be privileged for that. [New!] The first Sustainability Social Media Ranking from sustainability communications agency Context, looked at how 100 companies use Twitter to communicate sustainability messages.In a new report, Context analyzes how companies use LinkedIn for sustainability communications.. Instagram and the like remain the primary business models for influencers. As a creative, author, certified health coach, and Green Dreamer podcast host, Kamea is on a mission to encourage people to expand their views of wellness to include collective healing, ecological regeneration, planetary healing, and social justice. Sports and fitness postings made Pamela a social media star, especially on Instagram. Numerous German bloggers, Youtubers and authors offer advice and inspiration in their contributions on issues like ethical fashion, zero waste and conscious consumption. On Instagram, she has 3.2 million followers who interact with an engagement rate of 17.7%. Just sustainability is a concept that emerged from the environmental justice movement, which seeks to address the disproportionate burdens of environmental . Canadian Ethical fashion and lifestyle blogger April Jordan, one of the most famous environmental sustainability influencers in 2022, used to be a chronic over-consumer and shopaholic, but after realizing how her rapid consumption was damaging to the people, animals, and most importantly, the planet, she changed her buying habits and embraced a more ethical and sustainable life. In everyday life Im in favour of making small changes with big effects. Rianne always strives to be honest and real with her followers. She also received several recognitions and awards for her academic excellence and research contribution. Sustainability influencers Instagram are people who have a large following on the platform and/or voice when it comes to sustainability issues. The YouTuber published his first video in February 2012, and now releases a new video on his channel every Friday. For example, images on Instagram have 23% more engagement than on Facebook, and videos even reach 38% more engagement. Eco friendly influencers gain the opportunity to work with well-established organizations while reaching a wider audience in the process. MADELEINE @greenfashionista.se (4,965), 94. Jazmine Rogers is a San Diego-based, Black-Mexican YouTuber and sustainable fashion and lifestyle influencer. When it comes to payouts, the amount that sustainability Instagram influencers make can vary significantly depending on their reach and engagement. Thats why Im involved in a party, but I also act consciously in everyday life, for instance in my choice of bank. The account shares photos and stories from trips to eco-friendly destinations around the world. Diana is a frequent speaker at universities and international conferences where she speaks about nutrition and sustainability, social justice, animal welfare, and food policy issues. Most environmental influencers are regular people who have committed to leading more sustainable lives, while some are well-known celebrities who are aiming to make the world a better place. Now she uses her platform to inspire and equip people to live a more sustainable, informed lifestyle while upholding social justice. Solar photovoltaic (PV) is the second most predominant renewable energy source, with a share of 9%. He counts with a decade of experience at IBC Solar AG, a leading provider of PV and energy storage services. Ontario-based student and eco-blogger Kat, one of the best environmental influencers, has grown passionate about saving the planet, (imperfect) low-waste, living, ethical fashion, flexitarianism, conscious consumerism, mindfulness, and intersectional environmentalism. This text provides general information. Jenny also promotes her advocacy through her YouTube channel, Wear I Live, where she uploads content about her thrift hauls, lookbooks, vegan recipes, low waste tips, morning routines, and a lot more. Bibi's Beauty Place She is now Executive Director. Chelsea is the woman behind the Instagram account @lowwaste.plantbased, and the website with the same name, where she mainly writes about climate change, social justice, ethical fashion, sustainable lifestyle, and wellness. During this event, people all over the world turn off their lights for one hour to raise awareness about climate change. In the following lines, you will find a list of influencers in Germany that will help make this happen. The 26-year-old Diana zur Lwen used to produce videos of makeup tips and shopping hauls. SAMANTHA WHITE @livingwastefree (24K), 51. She aims to be a living inspiration to others on how to be a conscious consumer by sharing her life and works through her Instagram and blog. The impact of these influencers can be seen in the way 'fast fashion' chains begin to reposition themselves. Her followers, aged between 25 and 34, are mainly female (81.8%), while the main topics are of course restaurants and food (77%) as well as sports and fitness (52%). This is where the important role of social media influencers comes into play. She was drawn to sustainable building design and reuse and became interested in sustainable fashion until the concept of sustainability has infiltrated her entire life. Despite her hectic schedule as a London-based doctor, Natalie Davis, one of the top sustainability influencers, doesnt let busyness get in her way to make a positive impact in the world by living more sustainably and helping to tackle environmental injustice. Francesca created her blog, Ethical Unicorn, to chronicle her journey to low waste living and conscious consumerism. Who would have thought that a rocket scientist and medical doctor at the same time can be a thrifty person as well? Melissa has appeared on primetime cookery shows including Sunday Brunch, Saturday Kitchen, and This Morning, and at food festivals all over the UK and internationally. She joined YouTube in 2013 and started posting videos about reducing waste, practicing minimalism at home, creating plant-based vegan recipes, doing DIY projects, and a lot more. . Young people seek confirmation of their own gender on social media, Tillmann said. Her goal is to create a community of like-minded people who share the same values of fair trade, low carbon footprint, full transparency, and eco-friendly fashion. When sustainability brands partner with eco friendly influencers, they can leverage their influence to spread awareness of sustainable lifestyles and products. We want to mobilize people with hands-on activities, such as the garden/balcony award. We're currently tracking a total of 85,533 influencers in Germany with between 1,000 and 10m followers. Buy local as this reduces the need to import goods and empowers locals. Elizabeth Farrell @glacier996girl 3. 1. Read on for our top 21 eco-friendly bloggers and influencers that are changing the way we think about fashion, food, and living. Laura, one of the most famous environmental sustainability influencers in 2022, is a Belgian ocean advocate living in Indonesia, who has always been in love with the ocean since she was young. With years of experience in waste management, Jonathan Levy, a.k.a The Zero Waste Guy, one of the most famous male sustainability influencers in 2022, has become one of the most sought-after Environmental Consultants in the US. Manju Kumar, one of the most famous environmental sustainability influencers in 2022, is a well-respected zero-waste farmer who loves to grow her food in the backyard. These bloggers are strong supporters of this subject. Since 2018, she has also starred in the ZDF television series Frhling and won the Nickelodeon Kids Choice Awards. Phil Torres @Phil_Torres 5. Sustainable Brands 202 2. CELINE ORSATTI @lesswaste_birdie (4,580), 98. In addition to this educational content, sustainability Instagram influencers may also spotlight individuals or organizations who are making a positive difference in the world with their efforts toward sustainability. Gillian, who used to be a shopping addict, began curating her wardrobe and found her style. Its also important that followers of sustainability influencers Instagram are actively engaging with their posts so that your message will reach a wide audience. Recirculation of resources helps in providing clean and green jobs. Marvin Rb has his own environmental protection site. Bjrnis the vice president of renewable energies at Juwi AG, one of the main solar companies in Germany. Generally speaking, many sustainability Instagram influencers For example, sustainability Instagram influencers with a smaller following (e.g., 5K) may make around $50 for a sponsored post while one with a larger following (e.g., 10K) may receive up to $500 for their efforts. Set up clear guidelines regarding payment to sustainability influencers Instagram and deliverables so that everyones expectations are met during the partnership. Watching the documentary, The Story of Stuff by Annie Leopard was the beginning of a major shift in Jessicas perspective as well as her lifestyle. Megean Weldon is one of the top Sustainability Influencers based in Kansas City who founded the website, Zero Waste Nerd. Michaelis the head of the leading magazine for solar industry, in markets, downstream- and upstream technology, installation knowledge and applications of photovoltaics: pv magazine. She left her high-stress job and enrolled at the Institute of Holistic Nutrition to become the Certified Holistic Nutritionist that she is now. ANITA VANDYKE @rocket_science (94.3K), 20. Follow along to keep up to date with the latest industry trends and network with industry professionals. This sustainability activist and stylist straddles the boundary between fashion and nature seamlessly. 18 and 24 (70%) and are enthusiastic about the topics of friends and family (37%) and sports and fitness (24.6%). Below, Kolsquare will show you the top 10 influencers in Germany, compiled using the Kolsquare database of German and international influencers. He is an internationally renowned energy and climate change advisor, author and speaker. Allison K. is a watercolor artist, one of the top sustainability influencers, and a thrifter who is behind the Instagram account @nonlocal.joy where she shares her successes and struggles with transitioning to vegetarianism, minimalism, and low impact lifestyle. Subscribe here: Everyone can make the world a better place, Model Marie Nasemann runs a blog called fairknallt. Eco-friendly influencers: #1. Defining Just Sustainability. Jonathan is active throughout his social media accounts like Instagram, Facebook, Blogger, and Twitter where he documents wasteful practices while providing simple solutions and alternatives. Tim is a co-founder@oceanimpactorg, an environmental conversation organization that provides a range of startup programs, mentoring, and support to help people to start, grow and invest in businesses that positively impact the ocean. Many influencers try to make their followers feel that if they do what the influencer does, they will "be as successful and attractive," Stefan Meier, a German media scientist, told DW. They follow him for content on friends and family (21.7%) and sports and fitness (22%). Valeria Hinojosa is a Bolivia-born social entrepreneur, certified yoga instructor, travel and lifestyle blogger, and one of the Top Sustainability Influencers who is currently based in Miami. (Anzeige/ad) Nur noch heute: Mit dem Rabattcode Fabi25 spart ihr 25% auf das" First up on our list of Dutch influencers is Rianne Meijer. Immy used to work as a Storyboard Producer for a small agency in London before she became a full-time content creator. As a sustainability influencer, Anna is committed to teaching mothers and other people to live more sustainably and feel happier, healthier, and more relaxed. Even the German federal government spends money on influencer marketing in 2020, that amounted to 224,000 euros ($265,796). Her decision to quit fast fashion began sometime in 2015 when she joined an anti-trafficking organization in College and learned about the effects of fashion labor trafficking in developing nations. By highlighting the work of young people, @happyhippie inspires others to take action on sustainability issues. She runs a namesake blog and YouTube channel where she shares her tips and methods on how to living sustainably that suit every home and lifestyle. Manju and her younger son founded Sarvodaya Institute, a Non-Profit corporation whose mission is to support people in remembering their role as caregivers and lovers of our collective EarthBody, through the practice of gardening and farming andprovide food and create habitats for other species, like butterflies, bees, and other wildlife that might visit in the suburbs. Many young people in Germany love imitating the lives of their online idols, mostly because they feel like they can be just as successful and attractive as influencers. Sedona also runs a video podcast called Intentional with Sedona Christina and Tay which primarily focuses on discussions about plant-based & vegan wellness, realistic zero waste living, minimalism, self-care, ethical consumerism, secondhand fashion/life, health, creativity, and entrepreneurship. Implementing lunchtime and classroom recycling programs at more than 100 schools throughout a district in LA and helping in the transition of more than 2000 businesses into the City of Los Angeles recycLA program are just a few of his major accomplishments. Xi Marques is an Uruguayan content creator, environmental advocate, and dog mom living in Chicago. A structural model with the three constructs of age, influencers and sustainability awareness is tested with LISREL on a sample of 788 consumers, complemented with focus groups and interviews to . "The research, conducted with three other colleagues, consisted of seven experiments involving more than 2,000 American and Chinese participants. These influencers were then identified and added to our . Despite inflation: Consumers in Germany decide to buy sustainably. Blue Ollis is a Brighton-based sustainability influencer, and one of the best environmental influencers, who is a keen supporter of slow, intentional living, veganism, minimalism, zero waste living, and holistic wellness. Sustainability brands are increasingly turning to eco friendly influencers to communicate their mission and values more effectively. Today, the two young women have 17.4 million followers on Instagram, with an engagement rate of 0.46%. TIM SILVERWOOD @timsilverwood (11.5K), 81. Among others, he has helped to build the biggest MW PV Systems at Shell Solar. Meera Jain is an educator, speaker, social media content creator, one of the best environmental influencers, and an avid eco-warrior behind the blog and an Instagram account named The Green Mum. Katie Roberts an Australian Environmental scientist, yoga trainer, and a sustainability lifestyle blogger who created an online hub Sustainability in Style, which focuses on educating and inspiring others to embrace sustainability through ethical, slow fashion. The seriousness of the global trash problem, which she discovered during her travels to different countries, has led her to establish the Zero Waste Collective, a global online community that serves as an educational hub for the zero waste lifestyle movement. The 23-year-old Nadine Breaty started her career as a TikToker and her pranking, dance and lip sync videos went viral. Friends and family ( 21.7 % ) and sports and fitness ( 22 ). 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